We're Grape!

Who we are & what we do

What makes Grape Tours special is us, our Grape Team, and our extensive knowledge of our region. We now rely on three decades of experience in the wine business giving us great connections to some of the best wineries, most of which are off the beaten path and practice sustainable and organic viticulture. If you want to read more about the kind of wineries we select, find a list of some of them here.

It's a little banal, but life is simply too short for bad wine, so high-quality is our goal personally and professionally and we always aim to feature these choices in our itineraries so you may experience the best of each region. Our approach to wine is to make it comprehensive and the storytelling is an essential part of our tours.

Grape Tours was started by a couple, Rebecca and Pierre (read more below), and we are hands-on in every aspect of the business. The rest of the Grape team is made up of wine professionals that we’ve collected over the years! Ilaria Miele was one of our first team members and you will likely hear from her if you have a question and email us. The rest of the bunch you'll meet when we see you at our meeting point in Florence. 


Rebecca Christophersen Gouttenoire founded the tuscan-wine-tours.com website back in 2004 and did the initial footwork for Grape Tours.

Super passionate about Tuscan wine and wine in general, she saw a need for quality wine tours for the evermore well-travelled guests. She built upon previous relationships established when she ran a wine bar in Florence and also later when she had a go at being a wine distributor.

She is a certified Italian Wine Scholar educator and in recent years, she founded the Italian Wine Institute in Florence which proposes wine education, both for beginners and professionals.

Rebecca personally runs all the multiple-day Grapetrotters trips in Italy.

Rebecca writes the newsletters that you can also find on the blog.


Pierre Gouttenoire is a French winemaker from Bordeaux and is co-founder of Grape Tours.

His second life in Italy is spent partly on the family farm in Chianti Classico.

Occasionally he guides tours in France and some in Tuscany for experts, but he’s mainly behind the scenes making sure the operation runs smoothly.

Pierre’s childhood in Roquefort in the south of France made him passionate about cheese, so he also takes care of the cheese purchasing and ageing for Formaggioteca Terroir, a Cheese & Wine Bar the couple opened downtown Florence during the tough Covid years.

Both Rebecca and Pierre hold certificates of Olive Oil Experts and produce and export their own prime quality organic extra virgin olive oil.

The couple also has two boys, Julian & Oliver, and an Australian Sheppard named Frisbee.

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